Glossary

Orders and delivery

• COD (cash on delivery): the customer pays the rider when the parcel arrives. The courier keeps the cash until it pays you.
• Confirm: after calling the customer, confirming an order makes the invoice and takes the stock.
• Manual order: an order your team enters from Messenger, WhatsApp, Instagram or a phone call.
• Source: where an order came from (Website, Landing page, Manual, Messenger, WhatsApp, Phone call, Instagram).
• Fake order: an order placed with no intention to receive it. The parcel comes back and you pay the courier both ways.
• Risk: EcomDesk's low / medium / high guess for a phone number, from delivery history and the blocked list.
• Blocked number: a phone number you have marked for fake orders or refused parcels.
• Advance: part of the money (often the delivery charge) the customer pays before you send the parcel.
• TrxID: the transaction ID of a bKash or Nagad send-money payment.
• Courier COD money / payout: what a courier has collected for you, minus its fees, and the payment it sends you.
• Sandbox: the test mode of a courier or payment gateway; nothing real happens.
• Webhook: a link a courier calls to tell EcomDesk a parcel's new status straight away.
• Inside Dhaka / sub-Dhaka / outside Dhaka: the three delivery zones Bangladeshi couriers charge by.

Store and products

• Theme: the overall look of your store (Fashion, Minimal, Gadget & grocery).
• Section: one block of the home page or a landing page, such as a hero slider or product row.
• Collection: a group of products with its own page, picked by hand or by rules.
• Style / variant: a product with sizes or colours is a style; each size × colour is a variant with its own SKU, price and stock.
• SKU: the code of one variant.
• Compare-at price: the crossed-out regular price shown during a sale.
• Slug / web address: the last part of a page's link, for example /products/cotton-panjabi.
• SEO: making your pages easy for Google to find and show.
• Own domain: your own address, like www.yourshop.com, instead of /shop/<your-shop>.

Marketing

• Landing page: a one-product page for an ad, with the order form built in.
• Pixel: a small piece of tracking code from Facebook, TikTok or Google that reports visits and purchases to the ad platform.
• Conversions API (CAPI): Facebook's way to receive purchases from the server, so they are counted even when the browser blocks the pixel.
• Product feed: a link that lists your products for Facebook / Instagram catalogue or Google Merchant Center.
• Abandoned checkout: a shopper who typed their phone at checkout but did not order.
• ROAS: revenue for every ৳1 spent on ads.
• Conversion: the share of visitors to a page who ordered.

Accounts and roles

• Owner / Manager / Order agent / Packer / Content editor: the staff roles; see Staff and roles.
• MCP: the standard way AI apps such as Claude and ChatGPT connect to EcomDesk; see AI assistants.
• Audit log: the record of who did what and when.